It’s Sunday morning, we’ve just had breakfast and are about to drive to Castle Rock to meet my friends and fellow marketers, Amy & Andy Grant.
We had a great time with Nathan & Trish Anderson and their kids Kayla, Natalie, Sam and Jocelyn. Nate and I were able to share a cigar or two and brainstorm Internet marketing ideas and I got to see Nate’s new print magazine, Online Marketing Monthly. It’s the first print magazine for our industry and it’s going to blow you away.
I’ve been reading Steve Chandler’s “The Story of You: And How to Create a New One” on the trip. Chandler reminded me that when you encounter a problem, ask yourself, “What good can come from this?”
In this case, Nate and his mastermind group were complaining about the problem of email deliverability and how badly it’s hurting our industry. From that conversation, the idea of the magazine was born.
Nate and his fellow mastermind partner, Rick Butts, created the July issue in time for the last Big Seminar where it was a big hit with both the speakers and the attendees.
The concept of making lemonade when life hands you lemons isn’t new to me but it’s nice to be reminded. If you haven’t read Chandler’s book, I highly recommend it. It’s in bookstores or at Amazon.
The Andersons live in Beulah, which is about 30 miles west of Pueblo in the Rocky Mountains. The look and feel of the place is incredible. The air is so clean and you immediately start to relax when you arrive.
The town itself reminds me of Twin Peaks, the David Lynch TV series. All kinds of funky little buildings and the people you meet in restaurants and shops are totally off-the-wall
just like Lynch’s fictional characters. When we had ribs at the Beulah Inn last night, I halfway expected a woman to walk in talking to her pet log.
Speaking of logs, there’s a local artist in Beulah that carves up tree stumps and logs into wild looking artwork. His work can be seen all over town.
Nate’s property has a big creek behind it and wildlife is everywhere. Lisa took a hike while I was doing a little customer service work and found mountain lion tracks nearby.
No sign of the lion but Nate says it’s been spotted in the area. Lisa did encounter a fox, though. And later on, I had and encounter with something a little more domesticated.
Of course, none of this has anything to do with Internet marketing but sometimes we all need to get away for a little while. Get out from behind our computer screens and see a
bit of the world.
For Lisa and I, it’s why we do what we do. We love having the freedom to travel. And the good news is, while we’re out here having a good time, the websites are all up and running and I’m able to continue doing coaching calls and teaching classes. And that’s what I love about this business.
That’s it for today. Keep an eye on your inbox, I’ll be sending out a very special offer this week when we get a little further north.